Jean Kilbourne’s article “Jesus is a brand of jeans” Essay

The thesis of denim Kilbournes obligate Jesus is a brand of jeans is that everything in the world is just a stuff to be consumed or to be employ to sell mess something, and changes peoples outlook. Relationships, for example, atomic number 18 used to sell people jewelries for their loved atomic number 53s. Other advertisements calculate advantage of emotions to sell their products. Ads create a climate of cynicism. Ad aft(prenominal) ad portays our real lives as dull and ordinary, commitment to human beings as something to be avoided. 2) Jean Kilbourne is addressing everyone who is also the audience of advertisementsthat is, every one of us.Kilbourne used particular advertisements to prove the thesis, and quotes from expert opinions. The method is effective in proving the block but it remains to the individual reader whether to believe in such(prenominal) stuff or to just dismiss it as mere paranoia. 3) Jean Kilbourne has a very sound argument. With the use of examples, one could not process but think that advertisements propose a concept that material things are more valuable than humansthat peoples lives are dull and that their products are necessities to build up life worthwhile. Part IIIOne passage that I raise interesting in the Jean Kilbournes article Cutting girls pile to size The influence of the media on teenage body get a line is that some half of the participants in a study that was conducted to determine the effects of magazines on teenage girls reported a desire to loose weight because of an image in a magazine, but only 29% were actually overweight. This gives a summary of what the article is all about and goes to show how stereotyping from advertisements could influence how one looks at things, even personally.